EMPLOYED BY:   NATIVE VML 

CLIENT: MULTIPLY (MOMENTUM)

Objective: Grow the Largest Online Schools Database in the country and implement  gamification to encourage continued usage and keep the data up to date.

The SchoolTool, which was part of Multiply’s Education360° offering, received national acclaim when it scooped the Bookmark Award in the category, “Excellence in Research”. (15 March 2016) 

I got involved in Phase 2 of the project and determined the scope of work aligned closely to a 4 phase project plan over a 3 year period. Working closely with our creative director and UX teams we fleshed out what you see in the sample.

RESPONSIBILITIES:
As Senior Account Manager I drafted budgets, scope of work and determined the squad members who would facilitate the long term build.

I managed all prototyping efforts within pre-execution phase and assisted UX and UI designers with modelling the final products and showcasing them through InVision to client.

I reviewed work, made adjustment and ultimately approved the content with the Creative Director.

Team size: 6